2024 is bringing a wave of innovation across content creation, microsite customization, AI-driven tools, and analytics. Here’s a breakdown of the 24 top features grouped by theme to showcase how they’ll elevate your workflows.
1. Content Creation and Editing
These tools focus on simplifying content creation and improving its quality:
- New and Improved Video Editor: Create and edit videos directly within the platform.
Benefit: Eliminates the need for external tools, saving time.
- Custom Thumbnail Editor: Customize thumbnails to enhance your content’s visual appeal.
Benefit: Drives higher engagement with professional visuals.
- Script-to-Video Creation: Generate polished videos from scripts without recording.
Benefit: Makes video creation accessible to all, even without technical skills.
- Trimming in Recording Flow: Add trimming capabilities to refine recordings.
Benefit: Ensures professional-quality content with minimal effort.
- Multilingual Closed Captions: Translate captions into multiple languages.
Benefit: Expands your content’s reach and accessibility globally.
- Language Selection for Subtitles: Allow users to choose specific languages for subtitles. Will default to viewer’s browser default language.
Benefit: Tailors content to diverse audiences.
2. Microsite Customization
Enhancing microsites with advanced personalization and branding options:
- Viewer Merge Fields in Microsite Templates: Add dynamic fields for personalized microsites.
Benefit: Delivers tailored experiences for your audience.
- Prefilled Microsite Button Values: Auto-populate buttons with user data.
Benefit: Saves time and ensures consistency.
- Public Microsite Template URLs: Share microsite templates via unique URLs.
Benefit: Fosters collaboration and sharing.
- Change Microsite Primary Logo: Update the main logo on your microsites.
Benefit: Aligns microsites with branding needs.
- Custom Microsite Fonts for Groups: Allow group admins to set fonts for their microsites.
Benefit: Ensures consistent branding and design.
- Image Block for Microsites: Add a dedicated section for images in microsite templates.
Benefit: Enhances visual storytelling and design flexibility.
- Microsite User Business Cards: Add business card functionality to microsites.
Benefit: Makes user contact information easily accessible.
- VCF Downloads from Microsites: Enable microsite viewers to download contact details directly to their address book (i.e. VCF files).
Benefit: Simplifies networking and contact management.
- User Merge Fields: Make microsites adapt dynamically to user data.
Benefit: Scale global deployment and speed adoption across all your users.
- Microsite Lead Magnets: Include lead magnets to capture and convert leads.
Benefit: Increases conversion rates and grows your audience.
3. AI-Driven Tools
Leveraging AI for smarter, faster content generation:
- AI-Powered Script and Email Creation: Create scripts and emails using AI.
Benefit: Automates repetitive tasks and sparks creativity.
- AI Text Generator for More Use Cases: Extend AI capabilities to new content types.
Benefit: Boosts productivity and supports diverse workflows.
4. Compliance and Privacy
Ensuring adherence to regulations and safeguarding user data:
- Privacy Policy Links for Groups: Add privacy policy links to groups to meet GDPR standards.
Benefit: Ensures legal compliance and builds user trust.
5. Analytics and Sharing
Empowering users with actionable insights and enhanced sharing options:
- Shareable Microsites: Allow microsites to be shared effortlessly across platforms.
Benefit: Increases content visibility and engagement.
- Shareable Microsite Analytics: Let users share analytics for their microsites.
Benefit: Promotes collaboration and data-driven decision-making.
- Revamped Analytics with New Lead Identification Paradigm: Redesign analytics to better identify and categorize leads.
Benefit: Helps users optimize lead conversion with actionable insights.
6. User Experience Enhancements
Fine-tuning features to improve usability and engagement:
- Update Item Thumbnails: Enable content owners to modify item thumbnails directly from the editor.
Benefit: Offers greater control over visual content, ensuring it aligns with branding standards.
- Enabling Group Custom Merge Fields: Allow groups to define their own merge fields for content personalization.
Benefit: Increases flexibility for group-specific communications and microsites.
Final Thoughts
This lineup of 24 features is set to revolutionize how businesses and creators operate. Whether it’s creating stunning videos, personalizing microsites, leveraging AI, or gaining better insights from analytics, these tools are designed to save time, boost creativity, and improve engagement.
Which feature are you most excited about? Let us know in the comments!
